GiftCalendar — gift-giving manager

Privacy Policy

Your gift records stay in your hands.

LightShift Co., Ltd. Last updated: July 16, 2026

Records stay on device & your iCloud

Your gift records are stored only on your device and in your own iCloud. They are never sent to our servers.

No ads, no tracking

We show no ads, use no advertising identifier (IDFA), and never ask for tracking permission.

Your content stays private

Item names, recipients, amounts, and notes are never sent for analytics.

LightShift Co., Ltd. ("we," "us," or "the Company") sets out below how information is handled in GiftCalendar, the app for recording gifts and managing return gifts ("the App").
The App is designed around a single principle: your gift records stay in your hands — on your device and in your own iCloud. "Personal information" in this policy refers to personal information as defined under Japan's Act on the Protection of Personal Information and applicable laws.

Our core principle (privacy first)

In the App, recording gifts, recipients, anniversaries, photos, and return-gift management all happen on your device. The contents of these records are never sent to our servers.

Your records are synced across your own devices through your personal Apple ID (iCloud), as described below. This relies on Apple's iCloud, and we never receive or view the contents of your records.

The only thing we send off the device is anonymous usage data (facts about actions) used to improve the App's quality, as described below.

Information stored on your device and in your iCloud

The following is stored in an on-device database and is not sent to us or to any third party:

  • Recipient details (name, relationship, birthday, region, notes)
  • Gift records (given/received, date, item name, amount, gift-label text, notes)
  • Anniversary and seasonal-event schedules (date, category, title, notes)
  • Photos attached to a record
  • Return-gift status (needed/not needed, due date, completion)
  • App settings such as notification times
These records are synced and backed up across the devices you own through your personal Apple ID (iCloud). The data is held under Apple's iCloud (private database) and is encrypted by Apple at rest and in transit. We cannot access this data. You can stop iCloud sync by turning off iCloud in your device Settings.

Information we collect (usage analytics)

To improve the App's quality, we collect anonymous usage data through Firebase Analytics (Google LLC). We collect only "facts about actions" and never the contents of your gift records.

3.1 What we collect

  • Feature events (for example: a gift was recorded / an anniversary was added / a return gift was completed / the balance overview was viewed / a Siri action or Shortcut was used / a paywall was shown / a purchase completed, failed, or was restored)
  • Metadata attached to each event (given vs. received, the "band" of an amount, whether a photo was attached, the high-level anniversary category, the "band" of the record count, free vs. paid, etc.)
  • General usage statistics that Firebase collects by default, such as app launches, sessions, device type, OS version, and app version

3.2 What we never collect

  • Item names, recipients' names, notes, or other content you enter
  • The exact amount (the raw value)
  • Photos attached to a record
Amounts and counts are always rounded into ranges (e.g., ¥1,000–¥3,000, 6–20 items) before being sent. We do not use the advertising identifier (IDFA) or cross-device tracking, and we do not show the App Tracking Transparency permission prompt.

In-app purchases and subscriptions

The App is free to download, and recording gifts, the calendar, basic reminders, iCloud sync, and the balance total are free. Advanced features — automatic return-gift linking, seasonal suggestions, life-milestone management, detailed balance insights, attaching multiple photos, and export — are available with the paid "Pro" plan. Pro comes in three options: an auto-renewing subscription billed monthly or yearly (each with a 7-day free trial), and a lifetime option that is a one-time purchase rather than a subscription. The lifetime option does not auto-renew and has no free trial — a single payment gives you access forever.

  • Payment details: Purchases are processed through Apple's App Store. Payment details such as credit card numbers are handled by Apple; we do not receive them.
  • Subscription and purchase status: To manage and verify your plan (active/inactive, plan type such as a monthly or yearly subscription or the lifetime purchase, and trial status), we use RevenueCat (RevenueCat, Inc.). RevenueCat receives your purchase and subscription status together with an anonymous in-app identifier. We do not share your name, email address, or other contact details.
  • Purchase facts: The fact that a purchase was started, completed, failed, or restored is also recorded as an anonymous event in the usage analytics described above (and may include amount and currency).
  • Advertising measurement (Apple Search Ads): If we run Apple Search Ads, we collect an "attribution token" provided by Apple's AdServices to measure their effectiveness, and share it via RevenueCat. This lets us understand anonymously which ad or keyword led to a subscription. It uses Apple's privacy-preserving mechanism — it is not the advertising identifier (IDFA) and does not require tracking permission (ATT). It contains no personal information such as your name.
  • Advertising measurement (Meta ads): If we run ads on Meta platforms (Facebook / Instagram), we measure their effectiveness using Apple's privacy-preserving SKAdNetwork mechanism, and by sharing purchase events with Meta via RevenueCat using an anonymous ID generated by Meta's measurement tool (the Facebook SDK) that is used only within the App. This lets us understand anonymously how many installs and subscriptions came from our ads. We do not use the advertising identifier (IDFA) and do not show the tracking permission (ATT) prompt. No personal information such as your name — and none of your gift records — is ever included.

Reminders, Siri, Shortcuts, and widgets

Reminders for anniversaries and return gifts are set as local notifications on your device. The content and timing of a reminder are never sent to an external server.

The App supports Siri actions such as "record this in GiftCalendar," Shortcuts (App Intents), and Home Screen and Lock Screen widgets. This processing happens on your device. Siri's voice recognition follows Apple's Siri system. Opening the app from a widget or Spotlight (deep links) is also handled entirely on your device.

What the App does not collect

The App does not use the following information or capabilities:

  • In-app advertising, and advertising identifiers such as IDFA (measurement of our own ads is done through the anonymous, IDFA-free mechanisms described in Section 4)
  • Sending your input to external AI / machine-learning APIs (such as OpenAI, Google Gemini, or Claude) — the App has no AI feature
  • Location (region is entered by hand from a list, not from GPS)
  • Contacts, microphone, or camera (photos are imported only from the ones you pick in the system photo picker)
  • Account registration (email address, password, or social sign-in)

Third-party services (disclosure and processors)

We use the following external services to the extent necessary to provide and improve the App:

  • Apple (iCloud / App Store / Search Ads): syncing and backing up records (iCloud), app distribution, payment processing, and Search Ads attribution (AdServices)
  • Firebase Analytics (Google LLC): anonymous usage analytics
  • RevenueCat (RevenueCat, Inc.): subscription status management and advertising attribution processing
  • Meta Platforms, Inc.: measurement of the ads we run (Facebook / Instagram) via SKAdNetwork and anonymous-ID-based purchase events
Each is used only to the extent necessary to provide and improve the App. How each company handles data is governed by its own privacy policy.

International transfer

Some of the external services above operate servers outside Japan (for example, in the United States). As a result, records stored in iCloud, usage data, and subscription status may be processed and stored outside Japan. We handle such data appropriately in accordance with applicable laws.

Security

Keeping the contents of your records on your device and in your own iCloud — and never sending them to our servers — is itself the most reliable safeguard. iCloud data is encrypted by Apple. Analytics data sent off the device contains no record content, is anonymized, and is transmitted over encrypted connections. In the unlikely event of a leak involving information we handle, we will work to confirm the facts, investigate the cause, prevent recurrence, and take the steps required by law.

Retention and deletion

Data on your device and in iCloud is retained for as long as you use the App. You can delete it at any time by deleting individual records or by uninstalling the App. Data in iCloud can be deleted from your device Settings or from iCloud's management screens.

The usage analytics we collect is retained for as long as necessary to achieve its purpose, and is appropriately deleted or anonymized when no longer needed.

Your rights

You may request disclosure, correction, suspension of use, or deletion of the information we handle. On-device data can be deleted from within the App, and subscriptions can be managed or canceled from your device's Settings (your Apple ID subscriptions). For other requests or questions, please contact us using the details below. After verifying your identity, we will respond as promptly as possible in accordance with the law.

Children's privacy

The App is not designed to collect personal information from a specific age group. No account registration is required, and record content stays on your device and in your own iCloud. We do not knowingly collect personally identifiable information from children.

Changes to this policy

We may revise this policy in response to changes in laws or the service. If there are significant changes, we will announce them on this page or on our website.

Contact

Company LightShift Co., Ltd.
Address Harbor Front Bldg. 301, 13-1 Sumiyoshi-cho,
Kagoshima-shi, Kagoshima 892-0823, Japan
Hours Mon – Fri, 10:00 – 19:00 (JST)